Forschung

Our Research

We research new social techniques and innovation and leadership skills that enable the opening of alternative perspectives and patterns of thought and perception. We design and provide practical methods and tools to mobilize people to make alternative orientation options or problem solutions possible and to create prototypes to research future actions.

Main Topics

Reframing, Sensemaking, & Opportunity Creation (mindset)

Reframing draws attention to the frame of reference used to understand the world in which one intends to intervene and what has been left out of that frame. The process of sensemaking means the continuous retrospective development of plausible images that rationalize what people do in situations in which they find themselves. It decisively shapes the behavior of organizations. Opportunity Creation, the process in which people such as entrepreneurs or managers come up with an alternative future and bring it into the world, is called sensegiving. In an iterative learning process, interest groups or members of an organization interpret abstract “vision.” What criteria make anticipated images of a future more plausible so that they “make sense”? How do new ways of thinking find harmony in established social systems?

Leadership & Transformative Change (leadership skills)

The challenges of our century call for new leadership and innovation skills that are less based on systematic (change) management, which creates reliability and efficiency, but more on leadership or the mobilization of managers to create agility and speed. It is about anticipating a future and empowering and inspiring people to quickly realize this vision through an effective strategy. Which inner and practical foundations are required to initiate, cultivate and sustainably establish transformation processes? What practices enable leaders to act out of an emerging alternative future and develop the necessary confidence to move into the uncertain future?

Prototyping & Validated Learning (ability to innovate)

The creation of real prototypes enables the future to be explored in action. The focus is on validated learning – a procedure that demonstrates progress on the one hand when one is faced with extreme uncertainty, and on the other hand significantly reduces the risk of long, isolated development processes. It enables the gradual adaptation of renewal processes. In areas of product and service innovation, we know the character of successful prototypes; how are prototypes of transformation processes in organizations to be designed? What practical methods and tools help in the creation of this type of prototype?

Research Projects

Xerox

Building a Shared Understanding of Future Contexts (2019 - pres.)

The Unexposed Picture

The Missing Story on Kodak’s True Challenge in Managing Disruption (2013 - pres.)

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Porsche Innovation Principle

Learning from Porsche - 12 universal innovation principles that promise success for any business (2009 - 2012)

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Siemens Quality Campaign

Global Assessment Study (2010)

Human Resource Assessment Study

Research in cooperation with Siemens, Borealis, Voestalpine and Business Upper Austria (2009)

Selected Books

The Unexposed Picture:

The Missing Story on Kodak’s True Challenge in Managing Disruption (forthcoming)

Post aus dem Tal des ewig Neuen:

Was wir vom Silicon Valley lernen können (2018, Morawa)

Driving Desired Futures

Turning Design Thinking into Real Innovation (2014, Birkhäuser)

Creating Desired Futures

How Design Innovates Business (2010, Birkhäuser)

Organizing for Change

Integrating architectural thinking in other fields, Volume 1 und 24 (2007, Birkhäuser)

What People Want

Populism in Architecture and Design (2005, Birkhäuser)

Selected Papers

Shamiyeh, M. Entscheidung für die Zukunft Porsche. In Hilb, M. (Ed.) 2019. New Short Living Cases on Corporate Governance.

Shamiyeh, M. 2019. Auslaufmodell Silicon Valley? [Future-Making@Stanford]. Der Standard. Sa./So. 2./3. November. Wien: K2.

Shamiyeh, M. 2019. Vorbote ungleichmäßig verteilter Zukunft. [Future-Making@Stanford]. Der Standard. Sa./So. 19./20. Oktober. Wien: K2.

Shamiyeh, M. 2018. Radical Technologies. Adam Greenfield (Review). TAD Technology, Architecture, and Design (3): 259-260.

Shamiyeh, M. 2018. Ethik für Plattformen definieren. [Future-Making@Stanford]. Der Standard. Sa./So. 20./21. Jänner. Wien: K2.

Shamiyeh, M. 2018. Design als strategisches Ziel betrachten. [Future-Making@Stanford]. Der Standard. Sa./So. 13./14. Jänner. Wien: K2.

Shamiyeh, M. 2018. Neues als willkommene Störung des Alten begreifen. [Future-Making@Stanford]. Der Standard. Sa./So. 5./6. Jänner. Wien: K2.

Shamiyeh, M. 2017. Die Zukunft selbst in die Hand nehmen. [Future-Making@Stanford]. Der Standard. Sa./So. 30.31. Dezember. Wien: K8.

Shamiyeh, M. 2017. Die systemische Illusion der “Kontrolle“. [Future-Making@Stanford]. Der Standard. Sa./So. 23./24. Dezember. Wien: K9.

Shamiyeh, M. 2017. Ein Protokoll des Scheiterns. [Future-Making@Stanford]. Der Standard. Sa./So. 16./17. Dezember. Wien: K12.

Shamiyeh, M. 2017. Zukunftsambitionen und ihre Orte. [Future-Making@Stanford]. Der Standard. Sa./So. 9./10. Dezember. Wien: K12.

Shamiyeh, M. 2017. Wo Kollaboration mehr als nur ein Schlagwort ist. [Future-Making@Stanford]. Der Standard. Sa./So. 2./3. Dezember. Wien: K12.

Shamiyeh, M. 2017. Altes ausblenden, um Neues zu schaffen. [Future-Making@Stanford]. Der Standard. Sa./So. 25./26. November. Wien: K9.

Shamiyeh, M. 2017. Post aus dem Tal des ewig Neuen. [Future-Making@Stanford]. Der Standard. Sa./So. 18./19. November. Wien: K2.

Shamiyeh, M. Designing from the Future. In Brenner, W.; Uebernickel, F. (Eds.) 2016. Design Thinking for Innovation: Research and Practice. New York: Springer: 192-219.

Shamiyeh, M.; Sasson, S. Disruptive Innovation at the Eastman Kodak Company. In Shamiyeh, M. (Ed.). 2014. Driving Desired Futures: Turning Design Thinking into Real Innovation. Basel: Birkhäuser: 28-39; 112-123; 238-247; 357-361.

Eppler, Martin J.; Shamiyeh, M. New Mindsets, or: What can Change Managers Learn from Architects? In Shamiyeh, M. (Ed.). 2014. Driving Desired Futures: Turning Design Thinking into Real Innovation. Basel: Birkhäuser: 419-423.

Shamiyeh, M. Waste=Food: Changing Values in Society and Architecture. In German, E.; Steger, B (Eds.). 2014 Waiting & Wondering: A Discourse on Sustainable Architecture. Basel: Birkhäuser.

Shamiyeh, M. 2013. Ferdinand Porsche and Leading Austrian companies: Why the Viennese Loh-nerwerke and Austro Daimler were so conducive to the genesis of the innovator. Austro Classic (03): 84-91.

Shamiyeh, M.; Eppler, Martin J. 2012. Was Change Manager von Architekten lernen können: Gestaltungs-ansätze für ein kreatives Change-Management. Zeitschrift für Organisationsentwicklung. (2): 32-35.

Shamiyeh, M. 2012. Von Porsche lernen. Design Signale: Zeitschrift des Netzwerk Design & Medien. (1). 30-31.

Shamiyeh, M. 2012. Design zukünftiger Geschäftsmodelle. Wirtschaftsmagazin. (19): 12-14.

Shamiyeh, M. 2010. Mechanisms of Discontent. Revue für Postheroisches Management. (8): 140-143.

Shamiyeh, M. 2010. Wie kommt das Neue in die Organisation. Design Signale. (1): 44-45.
Mignonneau L., Shamiyeh, M., & Sommerer, C. 2008. Solar Display: A self-powered media facade for Linz Domus web.

Shamiyeh, M. Design New Futures! (Reprint) In Shamiyeh, M. (Ed.). 2010. Creating Desired Futures: How Design Innovates Business. Basel: Birkhäuser: 27-36.

Shamiyeh, M. Ways of Bringing it About. In Shamiyeh, M. (Ed.). 2010. Creating Desired Futures: How Design Innovates Business. Basel: Birkhäuser: 113-126.

Shamiyeh, M. Abductive Reasoning and the Conjecture of the New. In Shamiyeh, M. (Ed.). 2010. Creating Desired Futures: How Design Innovates Business. Basel: Birkhäuser: 127-140.

Sommerer, C.; Shamiyeh, M.; and Mignonneau L. Solar Display: a self-powered media façade. In R. As-cott, G. Bast & W. Fiel. 2009. New Realities: Being Syncretic, Consciousness Reframed: The Planetary Collegium’s IXth International Research Conference. New York: Springer: 271-275.

Shamiyeh, M. Creating Desired Futures. In Brand Eins. (5) 2009: Supplement 1-8
Mignonneau L., Shamiyeh, M., & Sommerer, C. Solar Display: a self-powered media façade. In Sommerer, C.; Mignonneau, L.; and Stocker, G. (Eds.) 2009. Christa Sommerer and Laurent Mi-gnonneau: Interactive Art Research. Vienna, New York: Springer Verlag. 210-215.

Shamiyeh, M. 2008. Zackiges Palmenhaus (Haus Seifert). In Bärnthaler, C.; Hötzl, M. (Eds.) 100 österrei-chische Häuser ofbook. Sonderedition zu den Architekturtagen 2008. 100-101

Shamiyeh, M. 2008. Tourismus als Chance für eine Investition in die Natur. Vienna: ofroom publications.

Shamiyeh, M. Reuse of High-rise buildings in Linz, Harterplateau. In Fitz, A.; Heller M. (Eds.). 2008. Linz Texas. Eine Stadt mit Beziehungen. Wien, Springer: 93-100.

Shamiyeh, M.; Miessen, M. Populist Opportunism. Markus Miessen in conversation with Michael Shamiyeh, in: Miessen, M. (Ed.) 2008. ECE – East Coast Europe. Berlin, Sternberg Press: 127-139

Shamiyeh, M. 2007. Design new Futures! Archis Volume Magazine. 14(4): 14-19.
Shamiyeh, M. 2007. Branding und Architektur. Invent, (Sep.): 4-7.

Shamiyeh, M. 2007. Hotel als Tempel der Sinne: Dajla Hotel- und Ferienanlage, Istrien, Kroatien. Invent (Sep.): 20-21.

Shamiyeh, M. 2007. Haus Seifert: Climatic computer modeling. A 10, 14 (Mar/Apr): 54.

Shamiyeh, M.; Duschlbauer, T. After Architecture: Comfort or Challenge? In Shamiyeh, M. (Ed.). 2007. Organizing for Change: Integrating Architectural Thinking in Other Fields. Volume 2. Basel: Birkhäuser: 142-157.

Shamiyeh, M; Duschlbauer, T. AMO Experience. In Shamiyeh, M. (Ed.). 2007. Organizing for Change. Integrating Architectural Thinking in Other Fields. Volume 1. Basel: Birkhäuser: 98-113.

Shamiyeh, M. Komfort oder Herausforderung 2: Ambitious Liberation. In Lechner, M. (Ed.). 2007. k60 Linz: Kunstuniversität: 182-201.

Shamiyeh, M. The Process that Changed Architecture. In Shamiyeh, M. (Ed.). 2005. What People Want. Populism in Architecture and Design. Basel: Birkhäuser: 116-131.

Shamiyeh, M.; Duschlbauer, T. The Limits and Virtues of Architecture (Reprint). In Shamiyeh, M. (Ed.). 2005. What People Want. Populism in Architecture and Design. Basel: Birkhäuser: 391-395.

Shamiyeh, M. Embrace the Swarm: Exploring Collaborative Authorship – Lessons of Failure. Shamiyeh, M. (Ed.). 2006. Towards an Interactive and Integrative Design Process. Linz: DOM Publi-cations: 182-199.

Shamiyeh, M. The Process that Changed Architecture. In Faßler, M; Terkowsky, C. (Eds.). 2006. Die Zu-kunft des Städtischen: Urban Fictions. München: Wilhelm Fink Verlag. 69-82.

Shamiyeh, M. Die gecharterte Wildnis mit Risiko- und Sicherheitsgarantie. In Duschlbauer, T.; Klimitsch, P. (Eds.). 2005. natur.ereignis: Idylle nach Stifter. Linz: Gruppe für angewandte Texte. 29-47.

Shamiyeh, M. Embrace the Swarm: Exploring Collective Authorship. In Stocker, G; Schöpf, C. (Eds.). 2002 UNPLUGGED: Art as the Scene of Global Conflicts. Ostfildern: Hatje-Cantz. 336-339.

Shamiyeh, M. Urbanism versus Object Oriented Planning. In Feiersinger, E.; Meuwissen, J.; and Pretter-hofer; H. (Eds.). 2002. Örbanism: Texte aus Österreich – approaches to urbanism in Austria Wien: Edition Selene. 83-98.

Shamiyeh, M.; Atzwanger, R.; Hartl, O.; Perner, M.; Resch, S.; Spieler, A.; and Zellinger, A. M. Monogra-phie: Der Sprachraum des Architekten. In Duschlbauer, T.; Klimitsch, P. (Eds.). 2002. sprach.räume: Literatur findet Stadt. Linz: Gruppe für angewandte Texte. 84-109.

Shamiyeh, M. Pixel + Space Management – The Mise en Scène of Worlds of Experience in Real and Virtual Space. In Stocker, G; Schöpf, C. (Eds.). 2001. Takeover: Who’s doing the art of tomorrow? Wien: Springer. 270-287.

Shamiyeh, M.; Duschlbauer, T. Kyoto Unlimited – A Scenario. CDI Co. Ltd. (Eds.). 1999. Kyoto Vision: Proposals from the World. Kyoto: 118-120.

Location

Center for Future Design

University of Art and Design
Hauptplatz 6
4020 Linz, Austria

Management

Professor Michael Shamiyeh

Assistant
Agnes Buchberger
+43 732 7898 - 2218

Partners

Professor Larry Leifer
Stanford University

Professor Walter Brenner
Universität St. Gallen

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